Recognised at the 2012 Southern Cross Packaging Design Competition with a Silver award, the Spice of Life project involved the design of a concept for a new brand of premium spice products. The packaging, spoon and graphics were fully designed as part of the concept invoking a sense of luxury for the premium product which could sit alongside other Spice of Life products in a circular formation where each spice is easily identified but also displayed. The combination of matte black luxury tin and strong product graphics results in a complete package concept.
